Harmless Dissolve

Matt Jones from Berg recently posted about some Nike’s new Mayfly trainers that only last 10,000 miles.

There was quite an angry reaction from the internets, Phil Gyford wrote this, that covers some interesting design points from Victor Papanek’s 1984 bookDesign for the Real World.

It is interesting that we can’t quite get obsolesce right.  The balance between wearing out and using scarce resources.

It reminded me of the lovely work by Harmless (packaging for our future) their packaging work is all bio degradable or at least transparent to the environment.  For example this bag dissolves in water, will compost naturally and is up to 3 times stronger than polythene.

“Harmless-Dissolve is a readily biodegradable, water soluble polymer which completely biodegrades in a composting environment, in a dishwasher or in a washing machine. It has no harmful residues and will biodegrade into naturally occurring substances.”

A clear, compostable bag, printed in biodegradable inks with a biodegradable peel and seal lip.

They did this for Creative Review :http://www.creativereview.co.uk/cr-blog/2009/october/crs-incredible-dissolving-bag#feedback

2 Responses to “Harmless Dissolve”
  1. James Rice says:

    I have that CR issue with the dissolvable bag…

  2. Gregory Povey says:

    I like the idea of useful obsolescence, rather than the commercial “build it to die in five years” model. Decluttering, rather than hoarding.

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